After being kicked out as CEO of Disney, Michael Eisner has been spending his time building a digital media empire with his privately held investment company called The Tornante Company. Thus far, Tornante notable investments include Veoh, a video-sharing site; Team Baby Entertainment, a sport-themed DVD publisher aimed at the toddler set; The Topps Company, known for its trading cards and "Bazooka" bubblegum; and Vuguru, a production studio for digital platforms.
It was through Vuguru the web series "Prom Queen" was produced. It made its debut on MySpace and, according to NY Times, had been viewed by "nearly 20 million people." "Prom Queen" was remarkable in that it made a profit while many of its ilk struggled to get noticed let alone made any money.
Now Eisner is back for an encore with his second web series that will debut next week on the web called "The All-For-Nots," a docu-comedy about an indie band.
His secret on how to make money on webisodes? Have a Rolodex like his. Read more here.